Fractional Marketing Manager
Hiring an experienced Marketing Manager shouldn’t eat your entire budget
Marketing expertise that leaves room in your budget to actually do marketing
Many SMEs need senior marketing expertise but can’t stretch to a $120k+ hire. A Fractional Marketing Manager delivers the strategic know-how while preserving budget for growth.
What is a Fractional Marketing Manager?
A Fractional Marketing Manager, often called a Part-time Marketing Manager (although there are a few differences), runs a business’s marketing for a set number of hours each week. They review business goals, set marketing priorities, create campaign plans, and can also handle tools and execution depending on the client’s needs. A major benefit is lower cost compared with a full-time hire, freeing budget to spend on ads, events, or campaign delivery.
As your Fractional Marketing Manager, I bring my 10+ years of experience to grow your business:
Great for ambitious New Zealand SME’s needing flexibility
Remote or hybrid (Auckland-based) ways of working
From strategy setting, agency management to hands-on execution
Bundles from $1360+GST per week
What you get with this solution:
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A deep dive into your business, customers, product propositions and unique selling point. Audit of your current marketing set-up and set priorities to reach your next stage of growth.
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From creating ad assets to managing external agencies, I bring my years of campaign, brand and marketing experience to deliver results
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I work with your sales, product, and customer service teams to deliver a joined-up approach. I also coach staff who want to learn marketing or take on some marketing tasks so the business succeeds long-term.
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This is temporary marketing resourcing at its best. Use me for 3, 6, or 9 months - whatever suits you best
Why it matters for your business:
Professional marketing support does more than save you time. It adapts corporate strategies to your business, helping you grow. A dedicated marketing expert for you and your team without the big overheads.
Preferred rate starting from:
$1360 +GST/ week
Minimum 4 weeks booking period at 16 hours per week. Prices vary based on the intensity of work and hours required. No long term commitments, ACC levy or KiwiSaver contribution.
Frequently Asked Questions
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Every project is unique, and pricing will be determined during initial scope. To give you an indication of my price point, the hourly rate is $90 + GST for casual and small projects. Preferred hourly rates for large projects or monthly retainers of 3+ months can be negotiated.
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I do not offer standalone social media support. However, it can be included as part of a broader brand or marketing package. If you primarily need help with content creation, I recommend hiring a content creator suitable for your industry.
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Yes, I’m based in Auckland but can work with clients from around New Zealand. Although most of my meetings and execution will be remote, site visits can be arranged, and training of client staff to execute tasks that needs to be done on-location is also possible.
Ready to get your marketing going?